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How can a Prospects score be changed?

A.

Segmentation rule

B.

Profile

C.

Completion Actions

D.

Manually

An engagement studio program is created with an Email Send action step immediately followed by an Email Open trigger step with a 3 day wait. A prospect is sent the email and progresses to the Email Open trigger. On day 2, the prospect opens the email.

How would the prospect progress through the trigger step?

A.

The prospect will immediately progress down the "Yes" path since the email was opened.

B.

The prospect will progress down the 'Yes' path after waiting 1 more day since the email was opened.

C.

The prospect will progress down the 'No' path after waiting l day since the email open did not occur on day 3.

D.

The prospect will immediately progress down the No' path since the email open did not occur on day 3.

What is one way a sales rep can convert a visitor to a prospect?

A.

The sales rep gives the visitor a phone call.

B.

The sales rep increases the visitor s score to 100.

C.

The sales rep manually associates the visitor with a prospect.

D.

The sales rep walks the visitor through a demo.

What do spam complaints refer to in an email report?

A.

The number of prospects who clicked the unsubscribe link

B.

The number of prospects who replied to the email to ask to be removed

C.

The number of prospects who opted out via the email preference center

D.

The number of prospects who marked an email as spam

Arrange the steps to Access a Prospect Record:

A.

Select Prospect

B.

Mouseover Prospects

C.

Click Prospect List

D.

A B C

E.

A C B

F.

B C A

G.

C A B

What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?

A.

Rule

B.

Wait

C.

Trigger

D.

Action

What is the main difference between automation rules and segmentation rules?

A.

Segmentation rules do not run retroactively

B.

Automation rules do run retroactively

C.

Automation rules run continuously, segmentation rules run once.

D.

Neither will "unmatch" prospects Screen Shot 2018-09-05 at 14.41.17.png

How often does Pardot sync with Salesforce?

A.

5 minutes

B.

Real time

C.

10 minutes

D.

30 minutes

What user role must a Pardot user have in order to verify the Salesforce connector?

A.

Sales manager

B.

Sales

C.

Marketing

D.

Administrator

By default, which two objects does Pardot write to in Salesforce? Choose 2 answers

A.

Case records

B.

Opportunity records

C.

Contact records

D.

Lead records

E.

Account records