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LenoxSoft's database can be split into two categories: active and inactive. They want to begin to retarget the inactive database with an email marketing campaign that:

Automatically add prospects to the list that were emailed twice in the last six weeks and inactive in the last 45 days.

Once their activity increases, they should be removed from the list. What should be their strategy?

A.

Create a Dynamic List with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been active in the last 45 days".

B.

Create a Segmentation rule with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been active in the last 45 days".

C.

Create a Dynamic List with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been inactive in the last 45 days'.

D.

Create an Automation rule with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been inactive in the last 45 days".

LenoxSoft wants to create Contacts instead of Leads or sync with Person Account records. What step should the consultant

recommend?

A.

Locate the relevant documentation and follow the steps to enable.

B.

Update your Salesforce connector user permissions

C.

Contact Marketing Cloud Account Engagement Support to enable the necessary connector behavior

D.

Update your field mappings by going to Admin > Configure Fields

Select available Webinar Connectors

A.

Webex

B.

WebinarJam

C.

ReadyTalk

D.

GoToWebinar

E.

Demio

F.

ClickMeeting