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What SQL command set do most relational database management system (RDBMS) servers support?

A.

XPath

B.

T-SQL

C.

ANSI SQL

D.

ISO SQL

Which of the following segments first used blogs as an Internet marketing tool?

A.

Mainstream advertisers

B.

Large corporations

C.

Small businesses

D.

Government agencies

Which of the following statements about banner exchange networks is accurate?

A.

They are effective only in a B2B environment.

B.

They are effective in both B2B and B2C environments.

C.

They are effective only in a B2C environment.

D.

They are most effective in non-profit environments.

Which of the following is the most effective strategy (as opposed to a tactic) for entering a new business market?

A.

Contact an advertising agency.

B.

Hire a marketing team.

C.

Obtain customer referrals.

D.

Target new customers.

An international online auction company wants to use a payment service that supports payment processing and is limited to auction purchases only. Which of the following would best meet the company's needs?

A.

BidPay

B.

PayPal

C.

AuctionPay

D.

eBay

Blogads are:

A.

ads placed in a Web log.

B.

ads viewed by younger, less affluent users.

C.

a low-traffic segment of the Internet.

D.

banner exchange programs.

After using your Web browser to test a few purchases on your staging server, you find that the shopping cart has carried forward purchases from several earlier transactions. What steps should you take first to solve this problem?

A.

Test your e-commerce software on the production server, and then use the shopping cart again.

B.

Delete the system DSN and re-create it, and then use the shopping cart again.

C.

Delete the database and reinstall it using the same parameters, and then use the shopping cart again.

D.

Close and reopen the browser, and then use the shopping cart again.

Yvonne has received reports that the Web server she administers has been responding slowly to page requests, and often responds so slowly that requested pages are never received. After reviewing the server logs, Yvonne determines that the Web server has received more than 1 billion requests sent to a nonexistent port. The Web server is the target of:

A.

denial-of-service attacks.

B.

database tampering.

C.

pharming attacks.

D.

buffer overflow attacks.

Which of the following is true of high-level offline storefronts?

A.

They use only proprietary encryption and data-formatting standards.

B.

They are not designed to support business-to-business (B2B) needs.

C.

They require the site to be taken offline whenever a change is made.

D.

They require the greatest amount of expertise to use properly.

Which of the following statements about PayPal is accurate?

A.

Your customers will be directed away from your site for payment processing.

B.

PayPal does not offer currency conversion for international customers.

C.

PayPal does not allow your customers to use major credit cards for purchases.

D.

Payment processing uses weak encryption standards and is vulnerable to fraud.