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Company AA has decided that it needs to improve its strategic decision-making process and is considering implementing Scenario Planning.

The Management Accountant has been requested to investigate this further and also to consider how the company can use scenarios to formulate a competitive strategy.

 

Which of the following statements are CORRECT?

 

Select ALL that apply.

A.

A company taking a flexible scenario approach plays a 'wait and see' game. It is a safe strategy but sacrifices first mover advantages.

B.

When undertaking Scenario Planning the company will need to identify the key areas of certainty and their drivers.

C.

Scenario Planning forces management to look externally at the wider business environment rather than focusing internally.

D.

A company which designs a strategy based on the scenario most attractive to the firm is using a 'hedge' approach.

E.

Scenario Planning helps a company to identify and cope with the key uncertainties to which it will be exposed.

Company TTT produces a range of products, including products T1 and T5.

Product T1: Profitability has declined in recent years, although small profits continue to be made as the market contracts due to changing customer pReferences. Overall market share is low and continues to reduce. However, in addition to external sales T1 is also used as a component of product T5.

Product T5: A market leader within a low growth market, sources components both externally and from TTT's other subsidiaries. T5 benefits from significant economies of scale and TTT has recently considered modernizing its T5 production line but following a cost benefit analysis, decided not to proceed.

Which of the following is an appropriate strategy for TTT to adopt?

A.

Divest both product T1 and product T5.

B.

Harvest product T1 and Divest product T5.

C.

Harvest both product T1 and product T5.

D.

Divest product T1 and Harvest product T5.

Which TWO of the following are economic factors?

A.

Change of government

B.

Interest rates

C.

Obsolescence

D.

Exchange rates

E.

Demographic change

PQR is a charity which has an excellent reputation within its home country. PQR employs over 300 highly experienced staff and has 200 skilled volunteers. PQR's funding mainly comes from donations from the public but its public profile is low compared to larger, more publicized charities.

Due to a recent recession, public donations to PQR have fallen in the last five years, but demand for its services continues to grow.

The government of the country in which PQR operates is encouraging greater collaboration between charities and there have been several recent successful mergers within the charity sector. PQR has recently been approached by a high profile and well funded charity, DDD, with a merger proposal. DDD offers complementary services to those offered by PQR.

Which TWO of the following factors would most likely be considered as an ’opportunity’ for PQR? (Choose two.)

A.

Highly experienced staff

B.

Donations from the public

C.

Growing demand for its services

D.

The excellent reputation of DDD

E.

Merging with DDD

AAA has a new CEO who wants to introduce rational strategy into the organisation.

Which THREE of the following are aspects of the rational strategy model?

A.

AAA analyses its environments.

B.

AAA uses digital technology to solve traditional problems.

C.

AAA takes advantage of opportunities as they arise

D.

AAA selects the best strategic option.

E.

AAA uses feedback to influence its future strategy.

F.

AAA makes small scale extensions of past policy.

As a CIMA qualified Management Accountant working within a manufacturing company, you are subject to both CIMA's Code of Ethics and your company's Code of Business Conduct.

 

Which of the following statements are TRUE?

 

Select ALL that apply.

A.

Where there is a difference between CIMA's Code of Ethics and the company's Code of Business Conduct, CIMA's Code of Ethics takes priority.

B.

Both CIMA's Code of Ethics and the company's Code of Business Conduct include references to Confidentiality. Disclosure on public interest grounds is therefore prohibited.

C.

Both CIMA's Code of Ethics and the company's Code of Business Conduct must be based on a set of basic principles.

D.

Where there is a difference between CIMA's Code of Ethics and the company's Code of Business Conduct, the company's Code of Business Conduct takes priority.

E.

As a CIMA qualified Management Accountant you must follow CIMA's Code of Ethics.

F.

A company's Code of Business Conduct can be rules based.

A large sporting event is due to take place in Country P next year and a project team has been set up to market the event.  The project team recognises that a focus upon effective relationships with a range of key customer markets is critical to the success of the event. These key relationships need to be developed with the spectators, the broadcasting companies televising the event,  the agents who are selling the tickets for the event and the key human resource providers such as the security companies involved in ensuring the overall security of the event.

Which of the following would be the correct classification of the broadcasting companies televising the sporting event, using Payne's 'six markets model' classifications?

A.

Influence market

B.

Recruitment market

C.

Referral market

D.

Customer market

Johnson. Scholes and Whittington define strategy as the direction and scope of an organisation over the long term'. Which THREE of the following are advantages of deliberate long-term planning1? 0 A. The organisation has a competitive advantage over others in its industry that do not use long-term planning.

B. The organisation will comply with external reporting standards

C. Long-term planning will enable equal importance to be given to the different perspectives of the organisation's Balanced Scorecard.

D. The organisation's mission, objectives and targets are made explicit which will improve goal congruence.

E. Management will have to generate ideas using their experience and ability to innovate.

F. By undertaking detailed analysis management can identify key risks.

Which of the following is a direct external change trigger?

A.

A powerful competitor forcing an Organization to cut its prices.

B.

A general increase in the use of the Internet by society.

C.

The introduction of new environmental protection policies by the government.

D.

An economic recession in an Organization's home country.

Which of the following is NOT one of the main principles contained within the UK Corporate Governance Code?

A.

Remuneration

B.

Leadership

C.

Disclosure

D.

Accountability