CASE STUDY
A global marketing agency is adapting a large language model ("LLM") to generate content for an upcoming marketing campaign for a client's new product: a hard hat designed for construction workers of any gender to better protect them from head injuries.
The marketing agency is accessing the LLM through an application programming interface ("API") developed by a third-party technology company. They want to generate text to be used for targeted advertising communications that highlight the benefits of the hard hat to potential purchasers. Both the marketing agency and the technology company have taken reasonable steps to address Al governance.
The marketing company has:
• Entered into a contract with the technology company with suitable representations and warranties.
• Completed an impact assessment on the LLM for this intended use.
• Built technical guidance on how to measure and mitigate bias in the LLM.
• Enabled technical aspects of transparency, explainability, robustness and privacy.
• Followed applicable regulatory requirements.
• Created specific legal statements and disclosures regarding the use of the Al on its client's advertising.
The technology company has:
• Provided guidance and resources to developers to address environmental concerns.
• Build technical guidance on how to measure and mitigate bias in the LLM.
• Provided tools and resources to measure bias specific to the LLM.
• Enabled technical aspects of transparency, explainability, robustness and privacy.
• Mapped and mitigated potential societal harms and large-scale impacts.
• Followed applicable regulatory requirements and industry standards.
• Created specific legal statements and disclosures regarding the LLM. including with respect to IP and rights to data.
The marketing company and its tech provider have taken reasonable steps to govern the AI’s use, including legal disclosures, impact assessments, and bias mitigation. However, the company wants to takeone more stepto improve governance and reduce risks related to ongoing oversight and accountability.
While the marketing agency took steps to mitigate its risks, the best additional step would be to:
All of the following areunique characteristics of AIthat require a comprehensive approach to governanceEXCEPT?
What type of organizational risk is associated with Al's resource-intensive computing demands?
A US company has developed an Al system, CrimeBuster 9619, that collects information about incarcerated individuals to help parole boards predict whether someone is likely to commit another crime if released from prison.
When considering expanding to the EU market, this type of technology would?
CASE STUDY
Please use the following answer the next question:
ABC Corp, is a leading insurance provider offering a range of coverage options to individuals. ABC has decided to utilize artificial intelligence to streamline and improve its customer acquisition and underwriting process, including the accuracy and efficiency of pricing policies.
ABC has engaged a cloud provider to utilize and fine-tune its pre-trained, general purpose large language model (“LLM”). In particular, ABC intends to use its historical customer data—including applications, policies, and claims—and proprietary pricing and risk strategies to provide an initial qualification assessment of potential customers, which would then be routed tA. human underwriter for final review.
ABC and the cloud provider have completed training and testing the LLM, performed a readiness assessment, and made the decision to deploy the LLM into production. ABC has designated an internal compliance team to monitor the model during the first month, specifically to evaluate the accuracy, fairness, and reliability of its output. After the first month in production, ABC realizes that the LLM declines a higher percentage of women's loan applications due primarily to women historically receiving lower salaries than men.
The best approach to enable a customer who wants information on the Al model's parameters for underwriting purposes is to provide?
Scenario:
A U.S.-based AI governance professional is evaluating resources from the National Institute of Standards and Technology (NIST) to guide the organization’s AI risk assessment strategy. They are particularly interested in programs focused on assessing AI-specific impacts.
The main purpose of NIST’sAssessing Risks and Impacts of AI (ARIA)program is to:
What is the primary reason the EU is considering updates to its Product Liability Directive?
Random forest algorithms are in what type of machine learning model?
The processes and methods that allow human users to understand and trust the outputs produced by AI are important in addressing which key regulatory concern?
According to the EU Al Act, providers of what kind of machine learning systems will be required to register with an EU oversight agency before placing their systems in the EU market?
